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Elevating Connected Customer Experiences with the launch of Salesforce Integration Cloud

by | May 23, 2018 | Blog, SF Integration

Create wildly desirable customer experiences through Salesforce Integration Cloud – the revolutionary Data Integration solution launched by Salesforce.

One of the most persistent problems that the IT realm faces is issues pertaining to connecting systems to disparate data sources. Integrations like this across a company bring with it enormous challenges for both the business users and the SaaS/Cloud service providers. Research indicates that 54% of businesses have missed project deadlines in the last 6 months due to Cloud Integration problems. Also, one in two businesses has entirely abandoned a Cloud app in the last 3 years primarily due to the integration hassles. Moreover, more than half of all Cloud adopters have tried and failed at Cloud Integration altogether.

To combat this complex and rising Data integration issue, Salesforce has made yet another smart decision by introducing its own Integration Cloud. Salesforce Integration Cloud harnesses the latest advancements in technology to deliver connected customer experiences through next-gen Data Integration solutions. It combines a unique set of tools and services to connect every system, customer and device to surface data regardless of where it resides – this ensures connected Customer Experience (CX) across all channels. The Salesforce Integration Cloud has three layers that contribute significantly in different ways to the Data quality, accuracy and efficiency.

  • Integration Platform is a comprehensive solution for all of Data Integration needs. It combines the critical capabilities of a complete Data Integration, Data Quality, and Data Governance solution into a single unified Cloud-based platform to slickly and efficiently integrate services, devices, data, systems, processes and business partners across any cloud. Its extensive Data governance capabilities allow customers to meet their unique set of business needs in one single platform to collaborate across projects seamlessly.
  • Integration Builder is a feature that can be used to build a single 360-degree view of the customer across all the Salesforce deployments as well as the entire network of business systems – simply with clicks and not code. Developers can manage these connections through a single console that encapsulates an array of features to search, edit & manage objects, make personalized settings, define work areas to group objects as well as other specialized tasks.
  • Integration Experiences – Developers can bring together Salesforce customer data in unique and innovative ways to create frictionless CX across clouds including sales, service, marketing, commerce and more. For instance, a developer can use the Lightning App builder to integrate the commerce order history data into the Lightning service console to transform service interactions into upselling and cross-sell opportunities – accomplishing all of this without ever leaving the comfort of their console.

DemandBlue has partnered with leading players from SMBs to Fortune 100s to transform customer experiences through cutting-edge Salesforce solutions. Now, with the addition of Salesforce’s newest launch – the Integration Cloud, it’s time that you take advantage of our Salesforce Integration Cloud services powered by On Demand Service model to deliver Speed, Value, and Success to your enterprise. To accelerate your Digital Transformation through Data Integration, Talk to our Team!

Also, read our blogs on Salesforce Education Cloud

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