This Week’s Top Stories: Salesforce Updates Sales Cloud Features

Salesforce Sales clolud Features

Salesforce has recently announced a slew of new Sales Cloud features that aim to simplify administrative tasks for sales reps. According to a Salesforce report, Sales reps spend about 9 hours every week looking for information they need to close deals. Also, a recent study published by ClickFunnels found that reps spend less than 36% of their time selling and administrative tasks take up close to 15% of an average salesperson’s working hours. Salesforce wanted to address this gap with a bevy of small new productivity-focused Sales Cloud features that aim to make a big difference to your salesforce strategy. Get an inside look into the nuances of these brand-new features and what they have in store for you!

Mind-blowing Sales Statistics

Ø  Sales reps spend less than 36% of their time selling

Ø  Sales reps spend about 9 hours a week looking for information they need to close deals

Ø  Administrative tasks take up close to 15% of an average salesperson’s working hours

Sales Cloud Features – Acquire More Leads through Augmented Social Intelligence

Social Intelligence Module is a newly introduced add-on within Salesforce’s Sales Cloud CRM platform allowing reps to create curated, business-focused social media feeds and generate leads via social profiles or add leads’ profiles to existing contact records. Once you enable the feature, you can click on the account or opportunity of your choice to start getting valuable data points of that company. For instance, if a salesperson sets ‘Nike’, s/he will get all the social news related to Nike. A sales rep can also take necessary actions such as creating a lead, contact or task, share social intelligence on Chatter, connect with social personas, etc. right there in one-click without doing it manually. 

Bring Email, Calendar, and CRM together with Salesforce Inbox

Among the key updates is the new Inbox Now app. According to Salesforce, the app is powered by Einstein AI, a tool that lets sales reps integrate account, contact and meeting information directly into their calendar, so insights are surfaced in context. The new updates let you bring the full power of Salesforce Customer Success Platform right into your inbox.

Uncover New Audiences with Einstein Campaign Insights

Another key Salesforce Sales Cloud feature that’s been updated is Einstein Campaign Insights, one of Sales Cloud Einstein features that can help you optimize campaign assets to identify a new set of audiences. It helps marketers understand the key factors that drive campaign performance without manually sifting through the data. For instance, Einstein Campaign Insights is one of the key Salesforce Sales Cloud Features used to identify the right profiles to target and filter the campaign assets that resonate the most. Say, the VPs of Sales in the Retail industry show high engagement with a particular campaign, reps know that the specific piece of marketing material will resonate with similar prospects and understand this may be a new audience to reach out to.

Optimize Quip for Sales with Live Documents and Spreadsheets

It’s been close to two years since Salesforce acquired Quip, a cloud-based word processor – to compete with products like Google Docs, Zoho Docs, and Microsoft 365. Since then, it has expanded upon the platform with several new features including custom-built applications for specific industries and projects. Recently, Salesforce announced that live documents and spreadsheets (e.g., account plans, executive briefings, and quarterly business reviews within records) can now be embedded within Quip for Sales, its cloud-based document solution.

“With these new Sales Cloud features, we’re managing the flow of information so that what you need is surfaced when you need it, all within Sales Cloud. It’s about making every rep more efficient, guiding their focus to the most impactful accounts and tasks, and elevating and upskilling every individual performance.”

Robin Grochol – SVP Product Management, Sales Cloud – Salesforce

Salesforce said that the new features will be generally available as part of the Summer’19 release.

To learn more about how you can take advantage of the newest Salesforce Sales Cloud features, Talk to our team now!

Recent Post

Salesforce Tableau Integration

What Salesforce Tableau Integration Means for Customers?

Salesforce Tableau Integration - Salesforce is known for its acquisitions, always with a strategy to deliver comprehensive CRM features and world-class experiences to its stakeholders. However, its recent purchase of

Salesforce Einstein Chatbot

Salesforce Einstein Chatbots – (Almost) Everything You Need to Know!

Salesforce Einstein Chatbots - With the rise of the internet and online chat, the way people prefer to communicate with businesses has changed. The new consumer mandate is speed -

Salesforce gamification

Salesforce Gamification – Read this before you implement it!

Salesforce Gamification - If you are reading this blog, it’s most likely that you’ve heard about gamification and how it spreads like a wildfire among thought leaders and developers, how

Salesforce State of the Connected Customer Report

Key Takeaways from the Salesforce State of the Connected Customer Report 2019

Salesforce State of the Connected Customer Report 2019 - Customer expectations has hit an all-time high! With over 25 years since the popularization of the Internet and 12 years after

Salesforce Blockchain

Demystifying Salesforce Blockchain

Salesforce is always a company that is looking ahead to the next big in technology, whether it is mobile, social, IoT or Artificial Intelligence. The world’s leading CRM Company recently

Salesforce Marketing Cloud Benefits

3 Key Marketing Challenges and how you can overcome them with Salesforce Marketing Cloud Benefits

Salesforce Marketing Cloud Benefits - In the digital age, customers are invariably inundated with marketing messages everywhere. Digital Marketing experts estimate that most Americans are exposed to about 4,000 to

Salesforce DX Benefits

Build Collaboratively, Deliver Continuously and Innovate Faster with Salesforce DX Benefits

Salesforce DX Benefits - Salesforce Developer Experience (DX) is a brand new way to develop and manage apps on the Lightning Platform across the entire life cycle. It combines the

Salesforce Distributed Marketing

Salesforce Distributed Marketing – Enabling the last mile connect!

Salesforce Distributed Marketing - When you utter the name of a brand and people are able to instantly recognize, it’s not just because they know the specific name or they

Salesforce Summer '19 Release features

Top 10 Features in Salesforce Summer ’19 Release

Salesforce releases over a whopping 150 new features three times a year during its seasonal releases: Spring, Summer, and Winter. And one of the most awaited Salesforce Summer ’19 Release

Salesforce Development Partner

Top Considerations in Choosing the Right Salesforce Development Partner

Salesforce is the world’s leading and one of the most powerful CRM platforms that can redefine your digital journey, foster stronger brand loyalty and engagement, enhance Customer Experiences (CX) and

Leave a Reply

Your email address will not be published. Required fields are marked *