Sales. Yes, it is a tough job. One bad month and there are hundreds of questions to answer.    No matter what the market reality is you’ve...

Automation. Every time we hear this word, it reminds us of the “Transformers” movie. It makes us think of “Autobots”. Of a world where everything is...

Pardot Vs Hubspot - An end-to-end comparison of Features, Pricing & Integrations First things first. Whether you opt for Pardot or Hubspot, it's...

Another warm summer. Another feature-packed update by Salesforce. How do you make a good thing great? Simple. Provide meaningful, easy-to-implement...

IP warming isn’t a term you hear around the watercooler or marketing webinars. But it is important and any marketer who relies on email campaigns...

Market dynamics are rapidly evolving. Manufacturers, wholesalers, and distributors need a scalable and intelligent solution to meet buyer...

Why use Salesforce Sales Cloud Salesforce’s Sales Cloud is a top-rated CRM software that helps firms integrate information about leads, sales, and...

Decades ago, organizations relied on legacy systems to meet their CPQ requirements. Software systems have advanced significantly since then. Today,...