Salesforce DX Setup – Everything You need to Know

Salesforce DX Setup

Salesforce DX Setup – Since inception, one of Salesforce’s core philosophies and the Big Idea has been to make building easy. Software should not be complex to install, set up, or customize. In fact, you shouldn’t have to even install software – it should be available to you at the click of a button – This declarative approach of Salesforce brought an end to complex and traditional methods of software development Continue reading “Salesforce DX Setup – Everything You need to Know”

4 New Salesforce Einstein Features – What it means for Service Cloud users

Salesforce Einstein Features

Salesforce Einstein Key Features – Salesforce’s recent announcement of Einstein Artificial Intelligence capabilities have quickly made headlines and for all the right reasons. With the role of customer service agents constantly evolving with changing customer expectations, the newly introduced Salesforce Einstein features aim to create superior customer experiences Continue reading “4 New Salesforce Einstein Features – What it means for Service Cloud users”

3 Rules that Trigger the right Actions – Pardot Engagement Studio Best Practices!

Pardot Engagement Studio

Engagement Studio is the next-generation lead nurturing tool of Pardot that enables you to effectively track and manage customer journeys throughout the campaign lifecycle. It allows you to map the entire customer journey on a single page and visually maps out campaign flows through Pardot Engagement Studio actions, triggers and rules-based routing for automated lead nurturing. Continue reading “3 Rules that Trigger the right Actions – Pardot Engagement Studio Best Practices!”